HMSTrust Logo

HMSTrust’s Grants Matrix inspired our logo. Helen’s signature is a bridge between the two pillars of the Grants Matrix, forming a distinctive ‘H’.

In December 2014, we changed our logo to the one you see on our website and all our material as below.

Please request a new logo to ensure you have the correct version.

Acknowledging our support

Grantees are welcome to acknowledge our support and we appreciate your recognition.

If you would like a copy of our logo please submit a request, including where it will be published and in what context.

• If the logo is appearing by itself and space permits, we ask that you use the extended version (Helen Macpherson Smith Trust).
• We recommend using the shortened version (HMSTrust) if the logo is to appear with other logos.
• Approval of final artwork by HMSTrust is required prior to publication. Please provide artwork proofs in a timely manner e.g. minimum of 2-3 days before your production deadlines.

Listing our name instead of our logo

If you choose to acknowledge our support by listing our name, please write our name in full.

Please check ‘Macpherson’ is written correctly (not MacPherson or McPherson) e.g. Helen Macpherson Smith Trust.

Using our logo

The HMSTrust logo is only available in the two variations you see here. Please download the HMSTrust Style Guide for Grantees which provides essential information on how the HMSTrust logo can be used